Personalized portals offer unique gifting experience (FAN Winter 2023)

The gifting season is upon us, and we want to help your clients make it memorable. Our Gift Program allows your clients to personalize their portal profile and then send friends and family a unique link to contribute funds to the beneficiary’s account.

If your client has given you Limited Power of Attorney (LPOA) access with level 2 or higher, you have the ability to enable their gift code within your online advisor access. You can then send them our Account Owner Gift Program Guide to encourage them to customize their portal with a photo and thoughtful message.

You can include some fun suggestions for personalizing these portals. The opportunities are numerous, and some ideas across all ages that you can pass along to your clients include:

  • Newborn photo with birth announcement to accompany birth announcement cards.
  • Beneficiary’s photo with finger painting/sandbox or playdough sculpture/Lego creation with messaging about “What do they want to work on when they grow up?” shared for birthdays.
  • Beneficiary’s photo with art/science project or concert/theatrical performance and messaging about their favorite subjects or hobbies shared for holidays.
  • Senior class picture with messaging about graduation party details and included with the party invitations.
  • Beneficiary’s photo in collegiate colors to announce post-high school plans.

We have made it easy for loved ones to feel connected while giving from afar with the personalized profile. Your clients can also edit the email copy generated when sending the unique gifting code so that it can suit any special occasion or gifting audience.

The unique gift code lasts for the life of the account and allows for safe and secure contributions from family and friends to the beneficiary’s my529 account. As the year ends, remind your clients that they can gift up to $17,000 a year without incurring the federal gift tax.

Contributions can be made using electronic funds transfer, a check or a debit card online. Most major debit cards are accepted with four preset dollar amounts of $25, $50, $100, and $250. A service fee is charged by the card processor. The fee corresponds to the amount gifted.

Save friends and family the stress of trying to pick out the perfect gift for a loved one. Think about recommending the my529 gift platform to your clients to help facilitate their shopping and their 529 savings. Encourage your clients to customize their gifting profile using the Account Owner Gift Program Guide or refer them to gift.my529.org.

We have made it easy for loved ones to feel connected while giving from afar with the personalized profile.

Find us on social media:

Important Legal Notice

Investing is an important decision. The investments in your account may vary with market conditions and could lose value. Carefully read the Program Description in its entirety for more information and consider all investment objectives, risks, charges and expenses before investing. For a copy of the Program Description, call 800.418.2551 or visit my529.org.

Account Value. Investments in my529 are not insured or guaranteed by my529, the Utah Board of Higher Education, the Utah Education Savings Board of Trustees, any other state or federal agency, or any third party. However, Federal Deposit Insurance Corporation (FDIC) insurance is provided for the FDIC-Insured investment option. In addition, my529 offers investment options that are partially insured for the portion of the respective investment option that that includes FDIC-insured accounts as an underlying investments. Units in my529 have not been registered with the United States Securities and Exchange Commission or with any state securities commission.

FDIC insurance is subject to limits set by federal law. Click here for more information about FDIC Insurance.

Non-Utah Taxpayers and Residents. The state in which you or your beneficiary pay taxes or live may offer a 529 plan that provides state tax or other benefits, such as financial aid, scholarship funds, and protection from creditors, not otherwise available to you by investing in my529. You should consider such benefits, if any, before investing in my529.

Consult an advisor. my529 does not provide legal, financial, investment, or tax advice, and the information provided on this website does not contain advice and cannot be construed as such or relied upon for those purposes. You should consult your own tax or legal advisor to determine the effect of federal and state tax laws on your particular situation.

Morningstar rating. A Morningstar Analyst Rating for a 529 college savings plan is not a credit or risk rating. Analyst ratings are subjective in nature and should not be used as the sole basis for investment decisions. Morningstar does not represent its analyst ratings to be guarantees. Please visit Morningstar.com for more information about the analyst ratings, as well as other Morningstar ratings and fund rankings.

my529 does not pay commissions, loads or sales charges to financial advisors nor does it endorse financial advisors.

Information on this website is believed to be accurate when posted and is qualified in its entirety by the Program Description.