Personalized portals offer unique gifting experience

The gifting season is upon us — and we want to help make it memorable. While celebrating its 10th year, my529’s Gift Program marked another impressive milestone in August 2024: $529 million in gift contributions over the life of the program. During the past decade, more than 60,200 accounts have participated, and over 341,000 gifts have been given.

There is a reason it is so popular! The my529 Gift Program lets account owners send friends and family a unique link and gift code that makes it easy for them to contribute funds to a beneficiary’s account. The beneficiary’s gifting profile can even be customized with a photo and thoughtful message; there are endless ways to be creative with the gifting profile. Explore some of our fun suggestions for personalizing gifting profiles at any age or occasion.

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